Summary
A small business PR campaign focusing on socialized media and networks. Activity focuses on developing and maintaining an ongoing dialogue with target Media as well as prospective customers, building brand awareness and providing the company with a significantly improved awareness of customer needs.

Highlights
     • Bespoke planning
     • Integrated and coordinated engagement with social networks and socialized Media
     • Supports other PR and marketing activity

Typical Components
     • Social network engagement
     • Microblogging (Twitter)
     • Blogger outreach
     • Podcasting
     • Blogging